Effective content marketing is process and a long one at that.
In order for companies to be effective with their content marketing they must leverage a powerful solution that will help guide them through the entire process.
ClearVoice, a content marketing company, has announced the addition of a new web-based workflow solution.
The new solution will help content marketers to more effectively organize, create and publish content thanks to its many capabilities. One of the most interesting features for helping marketers to stay organized is called Workflow System. Through this feature content marketers can engage in real-time conversations with fellow co-workers as well as track revisions made to their work with advanced annotations. Also, through the Campaign Management feature content marketers can plan out their articles with the integrated calendar tool and view the status of other campaigns in real-time.
"It's a bold statement, but we designed and developed ClearVoice to bring much-needed centralization to a brand's content," said ClearVoice co-founder Joe Griffin. "We connect all areas of content strategy, creation and amplification, and offer a solutions and support team to handle custom integrations and managed content services."
Other features within the solution include View Management, Content Creation, Persona Management and Workflow Systems among others.