Now that the holiday shopping season is behind us, Internet retailers will soon begin analyzing their performance and the role that their e-commerce platform played in their success or failure. While the platform can't be blamed for all a brands's digital woes, it is as good a place to start as any.
Magento Commerce in mid-November released Magento 2.0. As one of the most popular omnichannel e-commerce solutions on the market, it's important to see what's new and what has changed.
New features include a new platform architecture (an updated technology stack, a more modular code base, and new service contracts), improved performance and scalability, a new streamlined checkout experience, as well as several business agility and productivity improvements including a simplified admin user interface, guided product on boarding, and customized views and faster import/export capabilities.
"This platform release is a foundational milestone that extends Magento's market share and innovation leadership into the next decade," said Mark Lavelle, CEO of Magento Commerce. "It is the platform of the future that our partners and customers can rely on to keep their businesses constantly ahead of the innovation curve, and comfortably ahead of their competitors."