Choosing the Right Sales Plays for SMBs

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Whether it's football or business, strategies have to be adapted to the playing field (or in the case of lead generation and customer acquisition, the channel), the opponent, the context and many other elements.

InsideSales.com has announced a new platform designed to help small businesses close more and bigger deals, faster. "InsideSales Essentials" is equipped with the sales acceleration company's enterprise-grade features and insights derived from predictive analytics, but is specifically designed to give small businesses "game-day" plays at about $5,000 per year for five users. Features include:

● Vision: Track emails and engagement to see what types of interactions or subject lines are working, how your prospects are responding and hone in on what is most effective.

● Click-to-Call: Connect with your prospects with fast, efficient, effective and organized communications through an integrated sales dialer, email templates and automated voicemails.

● LocalPresence 25: Display local calling numbers when dialing into the top 25 metro areas for a home field advantage, proven to increase competitive advantage and bump contact rates by up to 38 percent.


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