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Digital Customer Service Gets Kicked Up a Notch

The lines between online and brick-and-mortar shopping are blurring even more thanks to new technology from Fluid and IBM. Fluid’s expert personal shopper (XPS) software , which is powered by IBM’s Watson, enables brands...

Cognitive Computing and the Pursuit of Personalized Digital Experiences

Marketing automation and analytics platform NextUser is tapping into the power of IBM Watson's cognitive computing capabilities, helping enterprises provide more personalized digital marketing experiences to their users. By embedding...


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