Posts tagged video RSS

Video Saved The E-Commerce Star

What were you doing when the first video was played on MTV? What was obvious at that exact moment was that video was going to play a major role in the coming years and decades. As the culture changed, consumer expectations followed...

Top 3 Video Services to Help You Sell Videos Online

:: By Jane Hurst, @janehurst26 :: A lot of people are making loads of money by selling their videos online. Gone are the days when you needed to have a studio and a lot of production equipment to make great videos. Today, anyone who...

Create an Explainer Video with These Solutions

If a picture is worth a thousand words, what's a video worth? If your answer was "more," then you're exactly right - and it's one of the reasons so many 'Net professionals are increasing their investment in...

Raising the Video Standard with Wideo

Video provides a excellent opportunity to help enterprsies raise awareness and generate conversions but to date creating those assets and measuring the response from video initiatives has been relatively difficult. That's beginning...

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Over-the-Top (OTT) Streaming in the Limelight

Video consumption by Web users seems to break records every year and companies are actively looking for reliable ways to deliver the best possible experience. Digital content delivery solution Limelight Networks , for example, announced...

Tracking Video Engagement Data with Vidyard & Marketo

Marketers are increasing their investment in video, but many still lack the tools to understand who is watching what and how their assets are contributing to the bottom line - but that's beginning to change. Video and marketing...

Video Comes to Salesforce Communities

Video marketing and analytics platform Vidyard has introduced a way for Salesforce clients to enables their users to share and watch video content inline within Salesforce Communities, and more importantly, measure just how enaged...

From Product Image to Product Video with ZAP-EB

Ebay Sellers have a new and rather interesting tool at their disposal and it could put video front and center on the marketplace. Available for Apple iPhones, iPads and iPod touch mobile devices running iOS 7 or later, ZAP-EB is an...

Get in Control: Live Streaming Simplified with Wowza Private Label

Video and audio streaming service provider Wowza Media Systems has released a private label product that will enable any enterprise (or individual) to deliver a white label custom mobile encoding solution to their own users. Wowza...

Wistia Takes Video to the Enterprise

Enterprises taking advantage of the many benefits of video today have likely experienced the complexities of managing (hosting and analysis, for example) those important assets and their corresponding campaigns. One of the most significant...

Connecting Users with Video in the Right Moment

Video is killing it - U.S. advertising agencies and marketers spend approximately $1.5 billion on mobile videos ads in 2014 and it is only expected to grow in the years to come, projected to increase to more than $6 billion by 2018...

Modular DRM for Cross-Platform, Secure Playback

Video technology platform Kaltura , which is used by such notable brands as HBO and Zappos, announced a Universal DRM (digital rights management) solution through an integration with Castlabs. The DRM solution will enable media companies...

Deeper Social Integration Arrives for Brandlive

Brandlive, a web-based service that builds and curates live events, has announced the general availability of their Advanced Social Integration module. The new module (which essentially enables brands to combine live streaming video...

Create and Share Videos With New Vidyard Studio

In a recent report from analyst firm Demand Metric, more than 70 percent of marketing and sales professionals reported that video converts better than other content types, yet fewer than 10 percent are actually using it to effectively...

Inside Shoppable Video with Rapt Media's Erika Trautman

The rise of video has been meteoric. Despite its value to the digital enterprise, however, many still don't understand the nuances of marketing within the channel, much less how to get started. Website Magazine posed a few questions...

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