Posts tagged wm-mobile RSS

Connecting Users with Video in the Right Moment

Video is killing it - U.S. advertising agencies and marketers spend approximately $1.5 billion on mobile videos ads in 2014 and it is only expected to grow in the years to come, projected to increase to more than $6 billion by 2018...

Adobe & The Future of Content Development

Adobe is introducing a new version of its Digital Publishing Solution (DPS) and it appears the company has its sights set squarely on marketers and their future in the realm of content development. The former version of DPS was already...

Trumpia Increases Security

Trumpia has unveiled three new updates for its mobile marketing platform, which aim to improve functionality and security. The first update, for example, enables users to send appointment reminders through any business phone number...

Re-engineering E-Commerce for Mobile

Small-business e-commerce solution 3dcart has re-engineered its template engine to to be more "mobile-friendly" and is releasing over 100 new templates for its 17,000 online stores globally. This is the largest change to...

Solving the Cross-Channel Attribution Problem

Cross-device technology company Drawbridge is partnering up with marketing software provider Kenshoo to help marketers more effectively tie desktop clicks and conversions to mobile activity without relying on consumer login data. The...

Tinder Swipes Left on Spam

Tinder is fighting spam on its mobile app with the help of TeleSign. Through a combination of real-time risk analysis of phone numbers attached to user accounts and SMS-based verification techniques, mobile identity company TeleSign...

Say Goodbye to Mobile Abandonment

One of the main reasons Internet retailers don't see more purchases coming from mobile devices is that it's simply (and still) not that easy to go through the process of entering payment details on smartphones. Visa Checkout...

Who's Really Using That App?

Website and application analytics platform Similar Web has launched a feature that will provide developers with a more detailed look at app usage and how they compare to the competition. Developers using App Engagement Insights from...

Mobile Customer Support in Freshdesk Apps

Cloud-based customer support software Freshdesk is enabling the businesses that use its product to respond to Twitter messages to resolve issues from the company's iOS and Android apps. The new features include a new tab within...

Acquire Emails via AWeber's Mobile App Atom

No doubt about it - acquisition has to be one of the hardest parts of operating a successful email marketing campaign. There are myriad solutions available for this purpose (many of which readers will find in Website Magazine's...

Multi Layer Interaction for Mobile Devices

We're only at the beginning of the mobile revolution - what's next may surprise you. Elliptic Labs,a provider of "ultrasonic touchless gesturing" for consumer electronic devices, announced "multi layer interaction"...

Increase App Adoption, Virality and Entrenchment with Moxtra

One of the big drawbacks of native mobile applications is that a vast majority of are opened just a few times on average, never to receive regular use, or worse - outright deletion shortly after download. One of the ways that app developers...

Mobile Takes Driver's Seat in DPI Software Sales

With the help of mobile, sales of Deep Packet Inspection (DPI) software is expected to top $2 billion by 2018 according to Infonetics Research. The market research and consulting firm’s biannual report states that while operator...

Support Customers from Anywhere

Today’s world is more connected than ever before thanks to the adoption of mobile devices like smartphones and tablets. Because of this, consumers expect immediate help for any problem that may arise when surfing the Web. Fortunately...

Cybercrime Threatens the Holidays

Online purchases increase during the holiday season. Unfortunately, so does cybercrime. In fact, a new report reveals that the ThreatMetrix Global Trust Intelligence Network screened one in four U.S. e-commerce transactions on Black...

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