Posts tagged wm-software&pageindex=3 RSS

One-Time Customers Are So Yesterday

Getting customers for life is an idea that many enterprises struggle to execute. In 2014, however, the technology to execute this idea is alive and well. Today, companies can measure how active customers are with a company’s...

Q&A For Every Page of Your Site

AnswerDash is helping businesses provide better customer support on their websites, as the company has unveiled general availability for its Q&A software. The software aims to help website visitors find the information they need...

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Get Cake and Experience the Sweet Future of Affiliate Marketing

Digital marketing software Cake has announced a new release of Cake for Networks, an SaaS-based affiliate data tracking and analytics solution with some much improved reporting and attribution capabilities. The updated system offers...

Create and Share Videos With New Vidyard Studio

In a recent report from analyst firm Demand Metric, more than 70 percent of marketing and sales professionals reported that video converts better than other content types, yet fewer than 10 percent are actually using it to effectively...

Qzzr, Online Quizzes and Customer Engagement

There are an endless supply of methods that digital brands can use to deepen engagement with consumers, but quiz platforms have consistenly caught the attention of these companies and their users. Qzzr, creator of an interesting new...

Chirpify Brings Social Triggers to ExactTarget's Journey Builder

Marketing conversion platform Chirpify recently announced an integration with Journey Builder, a campaign planning tool available within Salesforce's ExactTarget Marketing Cloud. Chirpify will enable brands to drive discovery and...

BigMarker Makes a Big Move in Web Conferencing

In Website Magazine's upcoming November 2014 issue ( subscribe here ), readers will receive some guidance on a few of the leading Web conferencing solutions. New solutions are emerging every day however, with new features. Since...

A/B Testing Email Drip Campaigns with Iterable's Workflows

Enterprise-level marketing automation platform Iterable has launched a new feature, dubbed Workflows, that enables users to create and A/B test "multi-pronged" email campaigns to see which message series works best for generating...

Small Business Software Provider Strikes Gold with Latest Funding Round

While their brand recognition and revenue streams pale in comparison to international corporations, small businesses remain a vital part of the economy. With their needs and goals differing from those of larger companies, small businesses...

Multi Layer Interaction for Mobile Devices

We're only at the beginning of the mobile revolution - what's next may surprise you. Elliptic Labs,a provider of "ultrasonic touchless gesturing" for consumer electronic devices, announced "multi layer interaction"...

Facebook Co. Partners with Kenshoo to Optimize Search Campaigns

Better accounting for how consumers interact with campaigns is must-have functionality for search marketers, but pretty sophisticated technology is needed to automate this process. Kenshoo , which offers predictive marketing software...

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SpendSmart Builds Out Loyalty System with TechXPress Acquisition

Digital customer loyalty system SpendSmart Networks has acquired the e-commerce solutions division of TechXpress, inc for a combination of stock and cash equal to $1.2 million. TechXpress provides website, e-commerce and mobile app...

The Rise of the Digital Concierge [Engagement Software]

Contact forms? Static phone numbers? What is this... amateur hour? Today's savviest businesses are realizing that in order to capitalize on the brief digital moments they have with consumers they need to take it a step further...

Oxxy - A New Class of Automated Website Builder?

There's a place in the digital ecosystem for very simple solutions that enable anyone, regardless of experience, to build websites. While these platforms do provide the essential experiential elements in many cases, they tend to...

Web Tech Watch (Week 38, 2014)

Welcome to another edition of Website Magazine's Web Tech Watch series, a Friday special profiling some of the most interesting and inspiring Web related technologies, tools, products, and services our editors have come across...

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