Posts tagged wmfeature RSS

Benefits of Adding Explainer Videos to Your Website

:: By Pete Peranzo, Imaginovation :: Engagement. It’s what gets people to connect with your company through your website. Getting engagement from your audience is the biggest challenge we face online. How do you hook someone...

CRM's Role in Omnichannel for the Digital Business

:: By Patricia Jones, ConvergeHub :: These days, customers expect a world-class customer experience. Customers want to engage directly with brands and they want their voices heard now more than ever. With so many digital businesses...

Tomorrow’s Artificial Intelligence Demands a Unified User Experience Today

:: By Greg Ng, PointSource :: If the first half of this decade centered on big data, 2016 has been the year of artificial intelligence (AI). Investments in AI have tripled since 2013, with AI-focused companies earning nearly $1.5 billion...

Thrive or Die: Three Ways Non-Retailers Can Beat the Holiday Rush this Cyber Monday

:: By Matt Fleckenstein, Amplero :: It’s already happening. Just like your neighbor who puts up holiday lights and wreaths right after Halloween, retailers like Amazon and Walmart are rewriting the holiday calendar with increasingly...

Content Marketing Maturity - The 3 Phases of Content Strategy

:: By Joe Griffin, ClearVoice :: In my many years working in content marketing, I’ve seen a lot of companies come and go. I’ve watched companies launch one large-scale online marketing push, only to fizzle the next month...

Winning the Battle for Millennials’ Loyalty

:: By Kate Hogenson, Kobie Marketing :: Millennials are now the largest generation in the United States, and they hold the purse strings to nearly $600 billion each year . Given their incredible spending power, brands know they must...

Why a SMAC Strategy (Social, Mobile, Analytics and Cloud) Is a Necessity

By Arindam Ray Chaudhuri, AgreeYa Solutions Social, mobile, analytics and cloud technology is everywhere these days. Collectively referred to as SMAC, these forces individually have the ability to make great change in businesses, but...

From Rio to Revenue: How Channeling the Olympic Games can Boost SMB Sales

:: By Gabe Larsen, InsideSales.com :: With the closing of the 2016 Rio Olympics, the United States celebrated new records, outstanding displays of athleticism and 121 medals, securing our spot as the top nation on the medal count....

E-Commerce Fraud Fighters Gain Biometric Powers

The fight against fraud is about to take a completely new and different approach. SUBSCRIBE to Website Magazine & Accelerate 'Net Success Fraud-protection service ClearSale announced the release of its new proprietary Mapper...

The Importance of Personalizing the Sales Process

:: By Isaac Pellerin, Octiv :: Sales and marketing teams are working to meet customer expectations by increasing personalization throughout the sales process. The closer a company can get to a one-to-one experience with a prospect...

Why Your Sales Reps Should Act like Pokémon Trainers

:: By Gabe Larsen, InsideSales.com :: Monsters have taken over the world. Or at least, they have in alternate reality (AR). Since its launch in July of this year, the game has dominated app stores with more than 100 million downloads...

7 Ways Marketplace Platforms Can Increase Their Online Payments Conversion Rates

:: By Oren Levy, Zooz :: In a perfect world, every online browsing experience would involve the customer finding exactly the type of product that he or she wants to buy, proceeding through the checkout seamlessly and becoming forever...

Does Your Loyalty Program Center on Customers?

:: By Nancy Berg, Kobie Marketing :: A well-designed loyalty program that provides value to the customer will drive results. In today's world, it’s no surprise then that digital marketers are prioritizing loyalty programs...

Geek Out Over Multi-Billion Dollar Marketo & Demandware Acquisitions

Techies love billion-dollar deals, and this week they were treated to not one but two huge acquisitions to analyze and envy involving separate deals for Marketo (acquired for $1.79 billion ) and Demandware (bought for $2.8 billion...

Getting the Most Insights from DIY Surveys

:: By Mark Simon, Toluna :: Businesses are increasingly looking to data as a means of developing their consumer engagement strategy. A logical and easy way for executives to gather consumer data is to run a survey or questionnaire...

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