Software Everywhere

The choices made related to the software that will power your Web business are not just important – they could make or break your business. Stay up to date on the top software solutions available today.

Disproving the 90-9-1 Rule in Community Management

Social media networks like Facebook and Twitter do contribute to the success of today's businesses (just how much is up for debate as it varies for every initiative). What many of the most successful companies concentrate on, however...

Your Guide to Mastering the Buyer Journey

:: By Scott Cramer, TinderBox :: Business-to-business companies must understand how today’s customers navigate the buyer journey. New data indicates a large percentage of the process is completed before the buyer ever interacts...

View & Optimize the Audience Universe with Adobe

Adobe is helping advertisers deliver on their optimization and personalization initiatives with some interesting new ad tech and data science capabilities. A new machine learning algorithm will automatically assemble creative elements...

Microsoft's GigJam Collaboration Service Extends Preview

Microsoft's new GigJam application, which enables people to share parts of what they are working on with colleagues for the sake of gathering feedback and input, is expanding the preview it started two months ago. SUBSCRIBE to...

Add Videos to Your Website in 6 Easy Steps

:: By Simon Slade, Affilorama :: Video is a powerful medium that instantly personalizes your content and stimulates your viewers visually and emotionally. Part of what makes video so powerful is the fact that it is underutilized on...

Q&A Comes to Google Slides

Google has unveiled a Q&A feature for its Slides presentation service. The feature, which is rolling out globally, enables speakers to connect with their audience and collect real-time feedback. Speakers can add a link to their...

Trapit Adds a CMS to Its Social Selling Platform

Social selling platform Trapit has unveiled a new content management system (CMS). The addition of the CMS to Trapit’s social selling platform enables companies to upload, organize, manage and publish assets for sales and marketing...

Job Candidate Expectations Demand Talent Management Solutions Adapt

Cloud-based talent management and HR solution SilkRoad released the 2016 edition of its annual Top Sources of Hire report and it provides some interesting insights into employee acquisition strategy effectiveness. SUBSCRIBE to Website...

Where Should You Start with Web Personalization?

:: By Corbin Murakami, Liferay :: Personalized marketing has become a vital differentiating factor for many businesses. Increasingly, marketers are using their knowledge of the consumer to provide an experience that is unique and relevant...

CMS Specialist or Generalist?

As a Web design or development agency is it better to be well versed in many different software solutions or a specialist in just one? Over the past few years, it has become quite common for both design and/or development agencies...

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Stop Chasing the Wrong Leads

How much of your effort is wasted chasing the wrong type of audience? If you're like most enterprises, the answer might be quite discouraging. Fortunately, there are some interesting solutions taking aim at the problem by rethinking...

Simplifying E-Signatures for Those Mired in Document Processes

Companies focused on great experiences can no longer afford to be mired in document processes that are slow and inefficient. According to a recent survey by IDC, 72 percent of businesses reported that improving document processes would...

Turn Your Smartphone into a SMB Phone System

A new mobile app is helping small businesses (SMBs) set up a business phone system. The Voxox Cloud Phone mobile app enables SMB professionals to transform their smartphone into a business phone system, complete with a dedicated business...

How Home Automation is Changing the Way We Live

:: By Pete Peranzo, Imaginovation :: “Any sufficiently advanced technology is indistinguishable from magic.” - Arthur C. Clarke We are living in the era where controlling almost anything with our mobile devices is becoming...

Google Calendar Reminders Arrive on the Web

Google launched Reminders for Google Calendar on Android and iOS back in December , and now the tech juggernaut is bringing the feature to the Web. The feature, which is rolling out this week, will display reminders at the top of a...

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