Email marketing and online survey tool service ConstantContact announced the winners of its first Franchise Excellence in Email Awards. The Winners were selected for "outstanding achievements in email marketing" according to the release.
Best in Show 2009: Abrakadoodle
This award-winning franchise impressed the judges with its high open rates and significant subscriber growth by using best practices and continually incorporating reader feedback into future campaigns.
Best Overall B2C Email Campaign: Geeks On Call
High open and click-through rates caught the judges’ attention, but it was the creative use of templates and content designed to meet the needs of their audience, that helped Geeks On Call win in this category.
Best Overall B2B Email Campaign: EmbroidMe
In the challenging B2B category, EmbroidMe set the bar high with diverse, yet relevant content that met the needs of its audience and led to a significant increase in sales directly attributed to its email campaigns.