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By now we all know that social media is an integral part of online marketing, but sometimes this marketing avenue can lack for small- and medium-sized businesses that don’t have the time nor resources to keep up with its demands...
CakeMail, a white-label email marketing platform, is launching CakeMail 3.1. The program is designed for the use of customer verticals including Web hosting, interactive agencies and small-to-medium email service providers. It introduces...
Email certification and reputation monitoring company Return Path has announced the findings from its Global Email Deliverability Benchmark Report, which indicate that email deliverability still plagues commercial email senders worldwide...
A new study shows that most people are still reading their emails through Outlook. According to the study from Litmus , a company that tests and tracks email campaigns, mobile email usage is rising, while Web and desktop email is declining...
One of the more well-received presentations at HostingCon 2011 was by Jeff Hardy of SmarterTools about the importance of email. The presentation has been put online and accompanied by an infographic that displays the difference in...
Reputation rating service Web of Trust (WOT) has partnered with Russia's largest Internet company in Mail.ru, providing users of the free email service with a way to identify dangerous messages and avoid clicking on URLs that might...
Some new information released following a May 2011 Pew Internet survey may be helpful to marketers looking to target different demographics of Web users. The results of the study show that, to no one's surpise, search engines and...
Email service provider MailChimp has integrated with mobile commerce platform (mobile CMS) Movylo Shop. http://www.movyloshop.com/ The integration will enable retailers to integrate their email lists with their Movylo Shop mobile commerce...
Users carry their mobile devices with them everywhere and are performing tasks on those devices – including reading their email. Designing email templates has never been an easy task – each email client (desktop or Web...
With the recent rash of high-profile security breaches, privacy and security are top of mind with big brands and their consumers. Taking steps to ensure that users’ information is secure and remains private matters to the bottom...
Email marketing solutions provider Informz released the results of its 2011 Association Email Marketing Benchmark Report and some of the data is downright shocking, including: - The timing of email had little effect on open and click...
Email is one of those technologies and marketing strategies that if you "do it right" the first time, you will receive the many benefits the communication channel provides. If deployed hastily and without awareness of how...
Shopping cart abandonment has risen to 71%, as reported by Forrester, translating into an $18 billion issue for online retailers. With 7 out of 10 carts being abandoned, it becomes imperative for online retailers to put a strategy...
The big list of marketing automation software solutions/platforms Website Magazine published recently as well received by our readers. One of the questions we received directly from our faithful fans (quite a few actually) regarding...
5 Simple Steps to Set Product Targets for...
Yahoo! Acquires Tumblr in Billion Dollar...
4 SoLoMo Loyalty Program Leaders
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