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E-Commerce Abandonment on the Rise

Shopping cart abandonment has risen to 71%, as reported by Forrester, translating into an $18 billion issue for online retailers. With 7 out of 10 carts being abandoned, it becomes imperative for online retailers to put a strategy...

Marketing Automation and Lead Scoring

The big list of marketing automation software solutions/platforms Website Magazine published recently as well received by our readers. One of the questions we received directly from our faithful fans (quite a few actually) regarding...

Is PayPal on the Ropes?

The hits are coming fast and furious to PayPal in what's adding up to be the most serious threats to the payment system giant to date. Three of the most powerful banks in the U.S. – Bank of America N.A., JPMorgan Chase &...

Email Plus Social via Incredimail

Consumer application company Incredimail (NASDAQ: MAIL) has integrated Facebook into its popular email product offering, giving users access to the popular social network from their desktop. You may be asking yourself who iuses desktop...

Twitter is Today's Rising Star

Twitter has officially acquired TweetDeck, the Twitter management service popular with Twitter's most active users. This will streamline the entire experience for Twitter users and is an indication that Twitter is closer to embracing...

Top Source of Traffic & Conversion

: Email Dominates in Traffic & Conversion : SeeWhy studied a sampling of 60,000 ecommerce transactions in February 2011 and found that not only is it the primary driver of traffic for Internet retailers, but does pretty well as...

Mobile Email Viewership Up 81 Percent

Email certification and reputation monitoring company Return Path has announced the findings from its Email on the Move: The Future of Mobile Messaging study. The study examines where, when and how email is most often read across webmail...

Marketing in the Morning

Ericsson, the Sweden-based mobile company, recently conducted a survey that found 35 percent of U.S. Android and iPhone users "...interacted with such non-voice apps as Facebook on their smartphones before rising." In other...

Small Business Owners Rank their Most Effective Marketing Strategies

What is the most effective online marketing strategy for your small business? If “company website” was not your immediate answer, then we’re not doing our jobs here at Website Magazine . But if it was your answer...

Get Big Returns with Abandoned Cart Email Remarketing

Too often, merchants forget that shopping cart abandonment is not the end of the line. In fact, it can be a very small stumbling block toward an increase in sales. That's what Dungarees has discovered. In just 30 days, and using...

Pay Per Visit Email Marketing Software Launches

The launch today of Pay Per Visit Email (the company's actual name) caught our attention and it will likely do the same for you, particuarly in light of the release of Website Magazine's May 2011 Email issue. The service is...

Constant Contact Gets Even More Event Friendly

Email service provider Constant Contact has released several new features which aim to firm up its position in the event marketing landscape with additional payment options, registration sharing, donations and a partnership with ePromos...

Fight, Fight Against Cart Abandonment

Shopping cart software 3DCart announced a partnership with email marketing service Listrak to provide its merchants with Listrak's automated Shopping Cart Abandonment Solution. Cart abandonment is estimated to cost Internet retailers...

Email for Internet Retailers

E-commerce software provider Miva Merchant has partnered with email service provider Exact Target, releasing a new email marketing application dubbed Miva Merchant Mailer. The application includes pre-bult templates and customization...

Performance-Based Email Ads - MediaTrust's MTPX

What MediaTrust announced today at the LeadsCon conference is likely to blow your mind - so prepare yourself. The technology platform today announced the launch of PerformanceExchange (MTPX), a marketing platform that aims to connect...

  • Explore the WEB 100!

    Discover the Tactics and Techniques of the Top Digital Enterprises today in Website Magazine's Special Spring Issue - Web 100. Learn more...
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