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With the recent rash of high-profile security breaches, privacy and security are top of mind with big brands and their consumers. Taking steps to ensure that users’ information is secure and remains private matters to the bottom...
Lyris released the latest version of its email marketing solution, Lyris ListManager 10 - Delivery Edition. The offering harnesses the power of "mailstreams" or the ability to send campaing email in paralell over multiple...
According to the Lyris ISP Deliverability Report (PDF), nearly one out of every five permission-based email messages sent to U.S.-based ISPs lands in the junk mail folder. That means slightly more than 76 percent of invited email successfully...
Lyris announced a new pricing structure this week that will bundle many technologies essential to the success of online marketers. For an initial seat price of $299 per month, marketers get a set volume of 5,000 emails each month,...
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