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  • wm-thn

    Local Ad Network Serves 1 Billion Impressions

    Local Corporation , the online local media company behind the website Local.com , is reporting 1 billion ad impressions served by its display network from January to December 2011, a 300-percent increase. In addition to serving impressions via Local.com, Local Corporation has also partnered with over...
    Posted to Internet Advertising (Weblog) by Michael Garrity on 02-07-2012
  • wm-thn

    Three Ways to Get More Out of Local

    While a recent study conducted by GMS Local/GroupM affirmed the growing enthusiasm that online marketers have for the local marketplace, it also found that most national brands are missing the mark with their localization strategies. The study explored how engaged national brands are in their local marketing...
    Posted to 'Net Features (Weblog) by Linc Wonham on 02-06-2012
  • wm-thn

    Consumers Want More from Social, Mobile and Local Commerce

    Social media and mobile devices have been a game changer for local businesses due to features that allow consumers to interact with brands, browse products, find nearby deals and more. But as features for these channels grow, consumers are also expecting more. A new study from Commerce in Motion reveals...
    Posted to 'Net Features (Weblog) by AllisonH on 01-17-2012
  • wm-thn

    New Local.com Business Solutions an Exact Match

    Local businesses take note! A BIA/Kelsey report states that around 17 percent of all Internet searches are "local in nature" and consist of consumers who are ready to make a purchase or are looking for local businesses. Some projections have that number growing as high as 20 percent by the...
    Posted to 'Net Features (Weblog) by Michael Garrity on 10-06-2011
  • wm-thn

    New Local.com Business Solutions an Exact Match

    Local businesses take note! A BIA/Kelsey report states that around 17 percent of all Internet searches are "local in nature" and consist of consumers who are ready to make a purchase or are looking for local businesses. Some projections have that number growing as high as 20 percent by the...
    Posted to Internet Advertising (Weblog) by Anonymous on 10-06-2011
  • wm-thn

    Local.com Deal Making with AT&T

    Local.com extended their distribution agreement with AT&T Interactive today. Under the arrangement, AT&T Interactive’s YP.com ad listings will be given premier placement on Local.com search results. “As a part of the YP Local Ad Network made up of over 300 publishers, Local.com supports...
    Posted to 'Net Features (Weblog) by Administrator on 06-28-2011
  • wm-thn

    Google Mobile and Places Integration

    Google has been focusing heavily on mobile and local search recently and released two features today which help further its prominence in these arenas. Google added new “shortcuts” (see image below) to commonly searched local categories e.g. restaurants, bars, coffee shops, on the mobile...
    Posted to 'Net Features (Weblog) by Peter A. Prestipino on 06-14-2011
  • wm-thn

    Product Extensions and Product Local Ads - Mobile

    Google is now supporting two important ad formats for mobile devices in Product Extension Ads and Product Local Ads. Product Extension Ads, which enable advertisers to display product images and product details, will now show within mobile search ad listings. Product Extension Ads are enabled by linking...
    Posted to 'Net Features (Weblog) by Administrator on 06-09-2011
  • wm-thn

    Local Shopping Information - Local + Krillion

    Online local media company Local.com has acquired Krillion , which supplies local shopping information on products (including in-store availability, comparison pricing, discounts and images) from over 50,000 local retailers. Krillion aggregates and matches consumer product information from multiple retailer...
    Posted to 'Net Features (Weblog) by Administrator on 05-02-2011
  • wm-thn

    Better Bing Business Portal Arrives

    Bing has made a few important improvements to (and renamed) its local business directory offering. The beta version adds the ability for owners to create, claim and manage listings and perhaps more importantly, promote special deals. Bing's Local Listing Center is now called Bing Business Portal...
    Posted to 'Net Features (Weblog) by Peter A. Prestipino on 04-12-2011
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