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  • wm-thn

    Finding Lost Impressions with Share of Voice Metrics

    In November 2011, Microsoft AdCenter representatives indicated that impression share reporting would be coming soon; and, after much anticipation from the advertising community, it has finally arrived. Advertisers on AdCenter can now create impression share reports and access statistics about the percentage...
    Posted to 'Net Features (Weblog) by Peter A. Prestipino on 02-07-2012
  • wm-thn

    Microsoft Adcenter Updates for January 2012

    Those vested in cost-per-click advertising should know that there are some viable alternatives to Google Adwords. While the search volume isn’t always present, Microsoft this week released several updates to its Adcenter platform that will make the offering more attractive to advertisers. Microsoft...
    Posted to 'Net Features (Weblog) by Peter A. Prestipino on 02-02-2012
  • wm-thn

    MicroSOCIAL

    It's true! There is another social network out there, and this one is brought to you by Microsoft. According to Microsoft, So.cl (pronounced social) is an experimental research project developed by Microsoft’s FUSE Labs , and it focuses on exploring the possibilities of social search for the...
    Posted to 'Net Features (Weblog) by AllisonH on 12-22-2011
  • wm-thn

    adCenter Gets Trendy with Analytics

    If you’re using Microsoft adCenter and think that it can be a bit difficult to understand exactly how your campaigns are performing, you’re not alone. Never fear, however, as Microsoft has heard your concerns and decided to include a new multi-metric trend chart on the Home and Campaign tabs...
    Posted to 'Net Features (Weblog) by Michael Garrity on 12-14-2011
  • wm-thn

    Microsoft Cloud Service Gets First Major Update

    Microsoft has officially unveiled the first major update to its cloud productivity service, Microsoft Office 365 , that includes over 30 new enhancements for collaboration and communication within a company. The new features, which are based largely on customer feedback, also include improvements to...
    Posted to Web Hosting Panel (Weblog) by Michael Garrity on 11-30-2011
  • wm-thn

    Friday 15 for Web Pros

    Friday is the perfect opportunity to take a moment and look back at the most important and interesting business and technology developments of the week – those that will influence you in the future and likely are impacting some aspect of your Web enterprise right now. This week, let’s look...
    Posted to 'Net Features (Weblog) by Peter A. Prestipino on 10-14-2011
  • wm-thn

    Relevancy Standards for Trending Keywords & Landing Pages

    Microsoft is setting forth some expanded definitions of relevancy, and a higher standard of relevancy, for those advertisers pursuing clicks on “trending” keywords. Microsoft's relevancy and quality policies went into effect August 31, 2011 although changes will not be enforced for several...
    Posted to 'Net Features (Weblog) by Peter A. Prestipino on 09-01-2011
  • wm-thn

    Relevancy Standards for Trending Keywords & Landing Pages

    Microsoft is setting forth some expanded definitions of relevancy, and a higher standard of relevancy, for those advertisers pursuing clicks on “trending” keywords. Microsoft's relevancy and quality policies went into effect August 31, 2011 although changes will not be enforced for several...
    Posted to Internet Advertising (Weblog) by Anonymous on 09-01-2011
  • wm-thn

    Cloud CRM for Less from Microsoft

    Microsoft is taking aim at CRM leaders including Salesforce, Oracle, and SAP with a new “Cloud CRM for Less” offer that might just get the attention of some rather big businesses. The primary reason that this offer will be appealing for those businesses looking for a CRM product – and...
    Posted to 'Net Features (Weblog) by Peter A. Prestipino on 08-30-2011
  • wm-thn

    Cloudy Forecasts for Boston and D.C.

    Microsoft has named the top cloud-friendly U.S. cities as part of a study in which 2,000 IT decision-makers (ITDMs) nationwide discussed how they are adopting and using cloud computing. The cities were ranked based on how local businesses are utilizing cloud computing in ways such as hiring vendors,...
    Posted to 'Net Features (Weblog) by Linc Wonham on 08-24-2011
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