SEO Fresh Perspectives
Search Engine Optimization (SEO) is an ongoing
process of multiple steps which must be revisited
often — a fact overlooked by many and where many
fail. It is by reviewing these steps that we are
able to gain familiarity with the challenges and
opportunities presented in optimizing our Web
presence for both short- and long-term gains.
Read more about a FRESH look at SEO ...
YouTube Ups the Advertising Ante
You don't need to be reminded about the
proliferation of online video and what it can do for
your business. The trick has always been how to get
those millions of eyeballs on your video and,
ultimately, to your website. YouTube - the world's
most trafficked video site - has a solution ... pay
for it. Google is ready to cash in on their $1.3
billion investment in YouTube.
Read more...
Twittering With Consumers
Within the past 12 months, Twitter has moved from a
curious time waster to a serious business tool. To
some consumers, that's a problem - another
user-oriented tool being invaded by business. To
others, it's a way to connect to businesses like
never before. And to businesses of all sizes, it's
an opportunity that cannot be missed.
Read more
about how to prosper with Twitter...
Google Opens Up, Answers Some Pressing Questions
Matt Cutts and other prominent Google folk recently
held a live Q&A session, aimed at addressing
important questions from Web professionals.
Read more
from Google...
More From the Website Magazine Weblog:
- Visit the Website Magazine Weblog
Turn WordPress Blogs into Paid Membership Sites:
WordPress has emerged as not only a leading blogging
platform but also a content management system for
many Web publishers. Now there is a simple plugin
available that will turn your blog into a paid
membership site.
New Affiliate Survey Results from NETexponent:
Online marketing agency NETexponent has released the
results of a 23-question survey of affiliates on
AffiliateBenchmarks.com. The survey was "designed to
help affiliates develop and evaluate marketing best
practices."
Microsoft Live Search Cashback
is Catching On:
In May 2008, Microsoft launched their cashback
program, where users received cash back after making
purchases stemming from Live search. The system
appears to be gaining traction with consumers and
advertisers.
Google Ad Planner Adds
Features: Google announced a
few improvements to its Ad Planner service to help
advertisers define their audience, keywords and
geography, manage site results, and improve the
analysis of media plans.
ad:tech Awards Open for Submissions: The
2009 ad:tech Awards program has opened for
submissions, in the categories of interactive ads,
interactive campaigns, optimization/search strategy
and web sites.
Jaduka Launches dukaUS Group Calling Service:
Communication technology provider Jaduka launched
dukaUS, a group-calling application that dials out
and connects up to 6 participants by phone for free.
HP Small Business to Include PRWeb Support:
Small businesses that use HP services will now have
the opportunity to take advantage of PRWeb to help
market their products and services. Vocus, a
provider of on-demand software for public relations
management collaborated with HP on the project.
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