--- title: Bing Introduces New Campaign Type for Merchants, Shoppers description: With the popularity of Google Shopping campaigns, it's no surprise that others are trying to e... image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shutterstock_purple_layers-Jan-22-2023-11-44-30-0234-PM-1-1-1.jpg --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # Bing Introduces New Campaign Type for Merchants, Shoppers ![Derek Schou](https://www.websitemagazine.com/hubfs/Author%20Photos/Derek%20Schou.jpg) [by Derek Schou](https://www.websitemagazine.com/advertising/author/derek-schou) 28 Apr, 2015 - - - [mailto:?Body=https://www.websitemagazine.com/advertising/bing-introduces-new-campaign-type](mailto:?Body=https://www.websitemagazine.com/advertising/bing-introduces-new-campaign-type) - Link Copied! ![Bing Introduces New Campaign Type for Merchants, Shoppers](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shutterstock_purple_layers-Jan-22-2023-11-44-30-0234-PM-1-1-1.jpg) **With the popularity of Google Shopping campaigns, it's no surprise that others are trying to emulate its success.** [Bing Ads](https://advertise.bingads.microsoft.com/en-us/home) has announced the introduction of a new campaign type called [Bing Shopping Campaigns](https://advertise.bingads.microsoft.com/en-us/blog/30939/introducing-the-bing-shopping-campaigns-beta). Currently in beta, Bing Shopping Campaigns delivers additional control of Product Ads, easier campaign management, deep analytics as well as the ability to import shopping campaigns from Google AdWords. Through Shopping Campaigns [![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/bing_shopping-2-1-1-1.jpg?width=450&height=231&name=bing_shopping-2-1-1-1.jpg)](https://advertise.bingads.microsoft.com/en-us/blog/30939/introducing-the-bing-shopping-campaigns-beta) ![Derek Schou](https://www.websitemagazine.com/hubfs/Author%20Photos/Derek%20Schou.jpg) [Derek Schou](https://www.websitemagazine.com/advertising/author/derek-schou) Derek Schou is a seasoned marketing and business professional with extensive experience in various industries, including electronics, automotive, environmental cleaning, industrial networking, and digital publishing. He is skilled in SQL, CRM administration using both Salesforce and Microsoft Dynamics, WordPress, website design using HTML5, CSS3, JavaScript, Python, Adobe Creative Suite, Kronologic, and Microsoft Office. With his diverse skill set and industry experience, Derek is equipped to help businesses achieve their marketing and business goals. - #### Popular Post ### [Google's PLAs Get a Boost ![Google's PLAs Get a Boost](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-39-6589-PM-Apr-10-2023-01-09-06-9914-PM-Apr-25-2023-03-04-19-8793-AM-May-01-2023-08-19-35-7865-PM.png)](https://www.websitemagazine.com/advertising/googles-plas-get-a-boost) ### [Tips to Improve PPC Campaigns and Reduce Cost Per Click ![Tips to Improve PPC Campaigns and Reduce Cost Per Click](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-4482896-1.jpg)](https://www.websitemagazine.com/advertising/tips-to-improve-ppc-campaigns-and-reduce-cost-per-click) ### [Top 50 Ad Networks To Explore ![Top 50 Ad Networks To Explore](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-51-23-2143-PM-Apr-10-2023-12-58-31-6108-PM-4-2.png)](https://www.websitemagazine.com/advertising/top-50-ad-networks-to-explore) #### Subscribe to Our Newsletter! 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All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Derek Schou", "url" : "https://www.websitemagazine.com/advertising/author/derek-schou" }, "dateModified" : "2023-05-01T20:21:09.689Z", "datePublished" : "2015-04-28T05:00:00.000Z", "headline" : "Bing Introduces New Campaign Type for Merchants, Shoppers", "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shutterstock_purple_layers-Jan-22-2023-11-44-30-0234-PM-1-1-1.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.websitemagazine.com/advertising/bing-introduces-new-campaign-type", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png" }, "name" : "Website Services, Inc." } } ``` ```json { "@context" : "https://schema.org", "@type" : "NewsArticle", "author" : [ { "@type" : "Person", "name" : "Derek Schou" } ], "headline" : "Bing Introduces New Campaign Type for Merchants, Shoppers", "publisher" : { "name" : "Website Magazine", "url" : "https://www.websitemagazine.com/" } } ```