---
title: Google Releases Ad Manager
description: Fresh off the completion of their Doubleclick deal, Google has released Ad Manager. The system is de...
---

[Digital Advertising News, Tips & Trends | Website Magazine](https://www.websitemagazine.com/advertising)

# [Google Releases Ad Manager](https://www.websitemagazine.com/advertising/google-releases-ad-manager)

 Written by [Michael Phillips](https://www.websitemagazine.com/advertising/author/michael-phillips) | Mar 13, 2008 5:00:00 AM

Fresh off the completion of their Doubleclick deal, Google has released [Ad Manager](https://www.google.com/admanager/login/en_US/index.html). The system is designed to help publishers manage ad placement, pick the highest-performing ads and fill unsold inventory - essentially offering an ad exchange network free of charge. The site is completely hosted on Google's servers. Here's how it works:

Publishers place the Ad Manager code on their sites, which then tracks page views and click-throughs to provide statistics on each ad unit. Ads tracked can include graphical, text and video. Ads can even be geo-targeted by examining the visitor's IP address. The service supports other ad networks as well. It's free to use, but Google will get a piece of the action by providing AdSense ads when a unit goes unsold or remnant space is available.

[View full post](https://www.websitemagazine.com/advertising/google-releases-ad-manager)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Michael Phillips"
  },
  "dateModified" : "2023-05-01T20:20:14.133Z",
  "datePublished" : "2008-03-13T05:00:00Z",
  "headline" : "Google Releases Ad Manager",
  "image" : {
    "@type" : "ImageObject",
    "height" : 400,
    "url" : "https://22253773.fs1.hubspotusercontent-na1.net/hubfs/22253773/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-44-47-9309-PM-Apr-10-2023-12-58-44-6768-PM-Apr-25-2023-02-57-42-6496-AM-1.png",
    "width" : 400
  },
  "mainEntityOfPage" : "https://www.websitemagazine.com/advertising/google-releases-ad-manager",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60.0,
      "url" : "https://22253773.fs1.hubspotusercontent-na1.net/hubfs/22253773/gradient-regular@3x-1.png",
      "width" : 242.48277
    },
    "name" : "Digital Advertising News, Tips & Trends From Website Magazine"
  }
}
```