--- title: LeadsMarket.com Solving Problems with New Widget description: Pay-Per-Lead (PPL) affiliate program LeadsMarket.com is officially releasing FORMA, a widget develo... image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-20-23-1553-AM-4-3-May-01-2023-08-14-51-9734-PM.png --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # LeadsMarket.com Solving Problems with New Widget ![Michael Garrity](https://www.websitemagazine.com/hubfs/Author%20Photos/Michael%20Garrity.jpg) [by Michael Garrity](https://www.websitemagazine.com/affiliate-marketing/author/michael-garrity) 30 Jan, 2012 - - - [mailto:?Body=https://www.websitemagazine.com/affiliate-marketing/leadsmarket-com-solving-problems-with-new-widget](mailto:?Body=https://www.websitemagazine.com/affiliate-marketing/leadsmarket-com-solving-problems-with-new-widget) - Link Copied! ![LeadsMarket.com Solving Problems with New Widget](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-20-23-1553-AM-4-3-May-01-2023-08-14-51-9734-PM.png) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/missing-image-Apr-10-2023-12-58-41-1684-PM-Apr-25-2023-02-55-22-1729-AM-May-01-2023-08-14-51-6223-PM.png?width=75&height=75&name=missing-image-Apr-10-2023-12-58-41-1684-PM-Apr-25-2023-02-55-22-1729-AM-May-01-2023-08-14-51-6223-PM.png)**Pay-Per-Lead (PPL) affiliate program [LeadsMarket.com](https://www.leadsmarket.com/) is officially releasing FORMA, a widget "developed to solve three important problems," to its affiliate partners.** FORMA will help affiliates looking to generate leads from PPL programs in different verticals. To start, it eliminates the time consuming (and often costly) advertiser integration process, as it takes just a few seconds to integrate with FORMA. It also gives affiliates more flexibility and control to capture leads on their own websites, a big boon to PPC and organic search-based affiliates. This works for PPC affiliates by allowing them to "comply with paid search platform guidlines" that typically prohibit the same websites from bidding on same keywords under different advertiser accounts and generate leads from their own sites. Natural search publishers will have full control over the optimization of their sites without using iframes or implementing code. Finally, FORMA includes build-in revenue maximizing opportunities to the lead generation funnel for different PPL verticals. ![Michael Garrity](https://www.websitemagazine.com/hubfs/Author%20Photos/Michael%20Garrity.jpg) [Michael Garrity](https://www.websitemagazine.com/affiliate-marketing/author/michael-garrity) Michael Garrity, Director of Marketing for Francis Lofts & Bunks, is an accomplished writer with a rich background in marketing, communications, and community engagement. With expertise in content creation and management, marketing strategy, digital advertising, SEO, social media management, and proficiency in various tools including Microsoft Office, Adobe InDesign, and Adobe Photoshop, he is well equipped to deliver outstanding results. Holding a BA in English Literature from St. Joseph's College (IN), Michael graduated Summa Cum Laude with a 3.92 GPA, honing his strong communication skills. 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All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Michael Garrity", "url" : "https://www.websitemagazine.com/affiliate-marketing/author/michael-garrity" }, "dateModified" : "2023-05-01T20:16:31.430Z", "datePublished" : "2012-01-30T06:00:00.000Z", "headline" : "LeadsMarket.com Solving Problems with New Widget", "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-20-23-1553-AM-4-3-May-01-2023-08-14-51-9734-PM.png" ], "mainEntityOfPage" : { "@id" : "https://www.websitemagazine.com/affiliate-marketing/leadsmarket-com-solving-problems-with-new-widget", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png" }, "name" : "Website Services, Inc." } } ``` ```json { "@context" : "https://schema.org", "@type" : "NewsArticle", "author" : [ { "@type" : "Person", "name" : "Michael Garrity" } ], "headline" : "LeadsMarket.com Solving Problems with New Widget", "publisher" : { "name" : "Website Magazine", "url" : "https://www.websitemagazine.com/" } } ```