Blog

Create Low-Code Apps with Zoho Creator

By Pete Prestipino

Building business applications is complex and time consuming - or at least it used to be.

5 Mistakes That Web Developers Should Avoid

By Andre Yi

Developers are required to code, build and maintain a functional Web experience.

The Art & Science of the PR Pitch

By Pete Prestipino

There's an art (and a science) to making a "pitch" to a journalist/writer/blogger; here are a few examples to get you started.

2018 is the Year of the Salesperson

By Pieterjan Bouten

While the “robots will take our jobs” narrative may be true for some, the sales and marketing industry needn’t fear...

Team Collaboration Hits Its Stride

By Pete Prestipino

Collaboration apps stormed onto the digital scene years ago and changed the way businesses work; and they keep getting better.

How to Optimize Loyalty Programs and Grow Your Business

By Website Magazine

Businesses need to retain existing customers and attract new ones; find out how loyalty programs can achieve both objectives.

Transparent Video Workflow from Start to Finish

By Pete Prestipino

​Video collaboration and publishing platform Wipster has released new post production workflow and video analytics tools.

3 Tips to Maximize ROI with Google Analytics

By Travis Bliffen

Google Analytics can be an extremely useful tool for evaluating the effectiveness of marketing expenditures

90 Percent of Affiliate Marketing is Not Disclosed to Users

By Pete Prestipino

New research has revealed that upwards of 90 percent of affiliate posts on YouTube and Pinterest aren't being disclosed to consumers.

Mobile-First Indexing Officially Arrives

By Pete Prestipino

Google has officially started the process of rolling out "mobile-first indexing" but only for those websites that adhere to the best practices.

Marketers Totally Unprepared for GDPR

By Website Magazine

One-third of marketers do not understand GDPR and nearly half are worried about the extra time that compliance will require.

Stat Watch: Brands Want to Personalize User Experiences, but Struggle with Tech

By Website Magazine

Customer experience is top of mind with today's brands but meeting the often lofty expecations is increasingly challenging.

The Best Way to Influence Mobile Success is Through Product Discovery

By Pete Prestipino

Consumers are still struggling when it comes to completing their mobile purchases.

Unlocking the Potential in Chatbots

There's a bright future for chatbots, but is your enterprise ready to make the most of this opportunity?

QUICK HIT: Google Shopping Actions in Focus

By Website Magazine

One small step for Google, one giant step for E-commerce.

A Practical Use for Augmented Reality

By Pete Prestipino

There are a lot of grandiose projections about AR but the best uses cases are likely to be the most practical ones.

The Homepage Approach That Scores the Most Ideal Clients

By Kelly Campbell

To bring in more ideal clients, ditch the ‘we/us/our’ language and demonstrate you understand the world from the customers’ perspective.

Tracking BOPO with Content Analytics

By Pete Prestipino

To achieve a great digital buying experience, e-commerce brands must have the right data available.

Buying an E-Commerce Business; The New Entreprenuer

By Website Magazine

There's a faster way to generate revenue in the world of tech...

Why Buying Guides Are So Important for Websites (and How to Do It)

By Larry Alton

People who seek out buying guides aren’t in the early stages of investigating; they’ve usually already made up their mind...