Does Everyone Shop Online, Really?
By Amberly Dressler
Survey results break down online behavior by age, race and residential location.
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Is Your Shopping Ad in the Absolute Top Spot?
By Pete Prestipino
Google is rolling out two new reporting features in "product status" reporting and "absolute top" impression share.
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Product Customization Gets Personal with MediaClip Plugin For Magento
By Tad Rich
In few other industries is the need for personalization and product customization as great as it is in that of e-commerce.
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Leverage Emotional Intelligence to Master the Millennial Mind
By Pete Prestipino
Millennials experience higher levels of anxiety, impulsiveness and impatience than their older counterparts.
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Finally, A Form Builder That Collects Payments
By Pete Prestipino
JotForm has announced an integration with First Data that will allow anyone to accept payments and donations via an online forms.
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Go-To Strategies for Managing Customer Reviews on Amazon
By Pete Prestipino
Leverage purchase confirmations, delivery follow-ups, and formal product review requests to improve the Amazon seller rating of your brand.
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FAT or FAD? Marketing Lessons from the Diet Industry
By Larry Alton
One of the best ways to improve your online marketing is, strangely enough, by looking at products completely unrelated to yours.
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HIPAA Compliance Problems in Focus
By Website Magazine
Many enterprises are facing a real battle in achieving and verifying HIPAA compliance.
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Amazon's Influencer Program Live for YouTube Stars
By Amberly Dressler
Previously in beta, selected influencers can now share Amazon links and get paid when their referrals convert.
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Deliver a Deeper Understanding of the Consumer
By Pete Prestipino
Mobile commerce transactions are expected to grow by 31 percent in 2017. Are you prepared?
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Shaping Customer Behavior with Online Reviews
By Pete Prestipino
A new research study suggests a direct relationship between the presence of online reviews and conversion rate increases.
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Product Review Analytics; Measure Performance or Perish
By Website Magazine
Product reviews are a key part of the e-commerce experience. Failing to measure their performance could mean big problems for online retailers.
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6 Lucrative Ways to Use Big Data in E-Commerce
By Website Magazine
Big data is changing the way e-commerce stores operate, providing an opportunity to create better shopping experiences.
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Improve Search UX with these Three Under-Utilized Optimizations
By Trevor Legwinski
E-Commerce visitors using site search represent the most profitable traffic segment; what are online retailers doing to capitalize on this experience?
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In Pursuit of Higher Customer Lifetime Value
By Pete Prestipino
SessionM is now enabling marketers to deliver offers based on preferences and past-purchasing behaviors.
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A Payment Button That Could Change the Web
By Walter Fine
Automattic announced the launch of a "Simple Payment" button that will allow users of the hosted service to accept Paypal payments.
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E-Commerce Quickly Disrupting Advertising, Not Just Retail
By Chris Peterson
As e-commerce companies plow through the advertising landscape from digital to TV media, they leave many traditions behind them.
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Welcome to the Jungle: Capturing a Buy Box in the Amazon
By Peter Prestipino
By hitting “Add to Cart” shoppers are typically unaware they have bypassed other sellers offering the same product.
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With Acquisition, Target Gets Closer to Same-Day Delivery Nationwide
By Amberly Dressler
Target has acquired a San Francisco-based software-as-a-service platform to get deliveries to consumers faster and more efficiently.
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Prime Day's SoLoMo Takeaways
By Amberly Dressler
Know how the event panned out in order to start thinking of creative ways to compete with Amazon.
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