Blog

Google Removes Referral SPAM

How much traffic does your website really receive? If you're a victim of referral spam, then it ...

Google Rolls out Real-Time Widgets in Analytics Dashboard

By Peter Prestipino

Google announced it has expanded the functionality of its Dashboards feature and is now providi...

Google Tag Manager Released

By Peter Prestipino

Google has released Tag Manager, a free tool that replaces the often clunky and extensive number of ...

Google Universal Analytics – What to Know

Google has officially released its Universal Analytics offering to the digital masses. While unlikel...

Grow and Optimize Assortment

By Peter Prestipino

Commerce-focused analytics provider 360pi has released new functionality that will enable its users ...

High CTRs Don't Lead to High Conversion Rates

By Allison Howen

High click-through rates (CTR) are not a consistent indicator of high conversion rates or purchase i...

Here Comes Domo: Modern BI in Focus

Cloud-based business management platform Domo, in an elongated stealth mode going back to 2010, has ...

Holiday Email Marketing: Listen. Learn. Win.

By Administrator

: By Bonnie Malone, Return Path :: Planning for holiday email campaigns can be particularly tough o...

HootSuite Bolsters Its Analytics Offering

Popular social media management platform HootSuite is providing its users with deeper audience insig...

How Are Your Research Reports Resonating?

When companies release research reports and studies it marks the culmination of a long and tiresome ...

How Effective Is Your Content Marketing?

According to Kapost, a website's conversion rate is nearly six times higher for content marketin...

How do Your Email Metrics Compare?

By Peter Prestipino

The reason that email marketing has remained a mainstay in the digital promotion toolbox is that, be...

How Much Will A Data Breach Cost You?

In the wake of recent massive hacks, companies have no choice but to review the strength of their se...

How the Managed Services Economy is Shaking Up Marketing

By Santo Criscuolo, Amplero We are in the midst of an economic earthquake.  The seismic plates...

How to Gain Customer Insights in Digital Marketing

By Administrator

:: By Girish Jashnani, Flosum.com :: Digital marketing does not focus on selling products but rathe...

How to Recognize Digital Whales

By Administrator

:: By Tomer Ben Moshe, CoolaData :: It is often said that 20 percent of an online company's users r...

How Well Are You Connecting People With The Right Products?

:: By Julie Barile :: It seems like a simple, straightforward concept – a shopper types a se...

Human Analysts May Now be Expendable

By Derek Schou

The phrase “I’m only human” is often said after someone makes a mistake. We say th...

Identify Business Risk Triggers

As businesses look to root out the weaknesses in their product lines and processes many are turning ...

Identify and Resolve User Experience Issues with Session Replay Tool SessionCam

By Peter Prestipino

How much do Internet professionals and Web workers really know about what their users are doing when...