Blog

Mobile Gets the Email Opens, Desktop Gets the Conversions in Q2

By Peter Prestipino

A new report from Movable Ink indicates that while email recipients on mobile devices are responsibl...

Mobile Friendly Analytics Firm Pulls in $17 Million in Funding

As the e-commerce market continues to expand and companies are competing in multiple sectors it has ...

Mobile Marketing and the Role of Call Analytics

By Peter Prestipino

If you aren't measuring the calls generated from mobile advertising, you could be missing out on nea...

Mobile Movers and Shakers

By Peter Prestipino

The mobile Web and mobile applications are here to stay. For many, mobile may present the biggest an...

Monitor Your Entire Company with an All-Seeing Analytics Solution

Data is no longer just rolling in from brick-and-mortar stores or desktop website stores but instead...

Monitor App Performance with New Relic for Mobile

By Allison Howen

If you don’t want to wait for user reviews to find out how your app is performing, consider le...

Multi-Channel Funnels in Google Analytics

By Peter Prestipino

Last week Google released a rather significant improvement to how it helps Internet merchants and w...

Multichannel Analytics to Shine in Next 5 Years

From college football programs to major international corporations, analytics are helping a variety ...

Multi-Screen Ads Create Device Dilemma for Digital Marketers

:: By Daniel Weisbeck, Netbiscuits :: The way in which media is consumed has changed beyond all rec...

My Essential Analytics and Optimization Tools [Essential Tech Part 3]

By Amberly Dressler

Website Magazine recently asked 'Net professionals what technology their Web-based business cannot o...

Must-Use Performance Metrics for YouTube Videos

Website Magazine has been publishing videos (check out WM's YouTube channel and the 'Net Suc...

Navigate the Social Sea with Topic Waves

Social networks are valuable channels for brands. Not only can they help with marketing initiatives,...

Netbiscuits Gets Smart with Mobile Analytics

By Allison Howen

Netbiscuits is helping marketers unlock the full potential of mobile, as the company has unveiled a ...

New A/B Testing Tool for Mobile Apps

By Derek Schou

A/B testing is one of the tried and true methods that companies and developers use in order to gauge...

New Relic Gets "Quacking" with Ducksboard Acquisition

As the Internet expands on a daily basis so too does the amount of information that companies can re...

New Search Analytics API a Digital Blessing for SEO

The Search Analytics feature within Google's Search Console (formerly Webmaster Tools) has been ...

Omnichannel Hits Finish Line

For most brands operating both a digital and physical presence today, there is an experience drop-of...

One Less Player in Digital Analytics

By Amberly Dressler

Analytics are crucial to every business as they provide immense value in understanding the successes...

Optimizely Expands Services to Mobile and Beyond

Optimizely is expanding its service offerings, as the company has unveiled new solutions that help u...

Optimize the Journey: Developing a Conversion Path of Least Resistance

E-commerce enterprises (and the Web workers they employ) know an incredible amount about their digit...