Deliver Enhanced Customer Retention Quickly with Loyalty & Rewards Programs
By Marcus Weber
The impact of a loyalty rewards program can be immense, even for those companies where it may not immediately seem as though it is a good fit.
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AI to Identify Campaign Responders & Non-Responders
By Amberly Dressler
How helpful would it be to only spend marketing dollars on those likely to respond?
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5 Customer Success Trends
By Amberly Dressler
The current challenge that SaaS companies have and how those challenges can be met.
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Human Behavior, However Confounding, Should Drive Product Strategy
By Ghazanfar Ghori
Let human behavior — not technology — drive product development strategy.
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Boost Your Contextual Relevancy with AudienceScience & Grapeshot
By Donna Meloni
As media consumption fragments, advertisers are looking for as many signals as possible to help them deliver their messages to their desired audience.
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Google Earth Enterprise Now Open Source
By Khalid Grant
Google Earth Enterprise (GEE) has been released today on GitHub as open source software.
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Deep Photo Style Transfer
By Pete Prestipino
Adobe and a team at Cornell University have reportedly devised a way to transfer photo styles from one image to another.
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Free Your Data! How an iPaaS Can Make You a Salesforce Super Analyst
By John Joseph
Data is increasingly seen as the currency of modern business, but what happens when you don't have access to all of it?
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An AI Intelligence Layer for B2B Commerce
By Brandt Murray
Artificial intelligence is poised to make an enormous impact and it is already being felt in the realm of commerce.
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Curating and Sharing Content with Widen's Portals
By Pete Prestipino
Anyone that has ever worked with a digital asset management (DAM) system knows just how cumbersome and unwieldy they can become.
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Aligning Your MarTech Investments with Business Goals [A Q&A]
By Amberly Dressler
Technology decisions can be some of the most difficult ones to make in both companies large and small.
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Rapid-Fire SEO Software Buying Guide
By Matthew Walls
There are an abundance of powerful software solutions to help brands influence their position with the search engine results pages.
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When Clouds Collide: The Intersection of Creative Design and Marketing Data
By Mala Sharma
Creative inspiration must begin from a foundational understanding of who the customer is and what they need — and today that’s found in the data.
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No Seriously, How Do You Measure Up to the Competition?
By Pete Prestipino
Competition can serve as a catalyst for achievement because it helps identify opportunities for improvement and optimization.
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What a Beast; An AI-Powered Supercomputer
By Pete Prestipino
AI company Noodle Analytics announced the general availability of Noodle.ai BEAST, an platform powered by the NVIDIA DGX-1 AI supercomputer.
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Trend Assessment: Chatbots & Your Website
By Nick Rojas
All it takes is a little programming, and chatbots can help boost a number of KPIs.
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Eyeing Amazon's Future Beyond Cloud Computing
By JoAnn Blake
AWS acquired Thinkbox Software, a company which develops and sells solutions for media design and content creation
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Mid-Funnel Audience Targeting with Kinetic Social
By Bret Ramsey
The native targeting capabilities of social platforms like Facebook and Twitter are important to paid social ad success, but somewhat limited.
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QUICK HIT: Security (and Maintenance) Release for WordPress
By Website Magazine
WordPress released an urgent security update over the weekend for versions 4.7.2 and earlier
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Data Prep for the Visually Inclined
By Kerry Calhoun
Google introduced several new tools last week that will provide users with greater power and flexibility for data preparation and integration.
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