Blog

Square Unveils Analytics Tool

By Allison Howen

Square is bolstering its offerings for small businesses once again, as the business solutions provid...

Square Makes its First Analytics Partnership

By Derek Schou

In order to make the best decisions companies need the most information as possible. Using multiple...

Statcounter & the Free Web Analytics Market

Website analytics provider Statcounter just launched several new features including a date-range com...

Stay On Trend & Secure With VI Updates

By Allison Howen

Social media analytics provider Visible Technologies has launched new updates to its Visible Intelli...

SUTOR: The Newest Email Engagement Metric

By Peter Prestipino

Email marketing services routinely provide their users with access to key performance indicators suc...

Tablets Aren’t All That; Desktop Still Dominates

If you believe that tablets are going to change how content is consumed in the long term, you're...

Take the Offense on Engagement

By Amberly Dressler

“Engagement” is certainly a buzzword, but it’s also a way for businesses to increa...

Take Social Media Analysis a Step Further

Internet marketers are constantly trying to find the best ways to leverage social media platforms to...

Take Analytics to a Personal Level

With consumers lives being increasingly involved in the digital world, there is a plethora of inform...

Taking a Deeper Look Into Your Data

By Derek Schou

Today's companies have the ability to evaluate successes and failures like never before through thei...

TapClicks Poised for a Paradigm Shift

TapClicks, which provides a reporting and analytics platform that consolidates marketing campaign an...

Tap into Social Media Analytics

By Derek Schou

Consumers use of social media has driven businesses of all kinds to make a steadfast commitment to t...

Terapeak Brings Sales Analytics to Magento Merchants

By Peter Prestipino

Analytics platform provider Terapeak has released MySales, an application extension for Ebay's Magen...

Testing & the Minority Report UI

By Peter Prestipino

Cloud-based performance testing provider SOASTA launched a new release that delivers test automation...

The 5 Mistakes Marketers and Webmasters Make When Analyzing Site Data

By Administrator

:: By Larry Alton, @LarryAlton3 :: The world of online marketing is as exciting as it is challengin...

The Case for Automated A/B Testing

:: By Adam Blomberg, Episerver :: Just as a Chicago restaurant owner would avoid publicly endorsing...

The Google People API

Google is taking steps to replace the Google+ API and the Google Contacts API with the release of it...

The Impact of Cookie Deletion - Inflated Audience Reports

Comscore today released a study which address the key sources of discrepancy between server-based an...

The More You Know: Mobile Analytics for a Competitive Edge

By Administrator

By Radhika Mohan Singh Roy, Agile CRM The use of mobile devices has continued to explode in recent ...

The Return of the Browser Wars

By Peter Prestipino

Two browser-related news stories emerged this week that might just signal the return of the browser ...