Blog

Understanding Consumer Sentiment

The evolution of the Internet has forever changed the way that consumers discuss their opinions on b...

Understand Where Users are Getting Tripped Up on Your Website

AnswerDash, a provider of contextual point-and-click answer technology for websites and Web app, has...

Universal Analytics for Merchants

By Allison Howen

Nowadays people use a variety of devices, browsers and platforms to surf the Web and interact with b...

URL Shortening (and Analytics) for Online Video

By Peter Prestipino

Sorenson Media released Vid.vu this week, a URL shortening service designed specifically for profess...

User Replay Innovations in Focus

By Peter Prestipino

It makes a great deal of sense to pay attention to those technology companies that receive patents b...

Using Transaction-Based Insights to Improve Ad Effectiveness

By Peter Prestipino

Visa and Oracle are teaming up for a new suite of products designed to help merchants understand if ...

Using the Cloud to Power Big Data

By Derek Schou

Always looking for a way to grow their business, many brands are turning to big data in order to dis...

Video Ad Performance Data with Innovid and Twitter

By Peter Prestipino

Video marketing platform Innovid has released the ability for its clients to engage Twitter users wi...

Video Analytics with vidIQ

By Peter Prestipino

Video remains one of those areas of immense, yet relatively untapped, potential. One of the reasons ...

Video Analytics Go Real Time at YouTube

By Peter Prestipino

Video publishers distributing their digital content assets on YouTube now have access to real-time s...

Vine Loop Counts the New Social Metric

Vine, the Twitter-owned short form (six-second) video platform, now shows "loop counts" - ...

VisiStat Enhances Partner Program with Portal

Analytics and reporting platform VisiStat has released a new online administration portal for their ...

Visualize Real-Time Insights with Klipfolio

By Allison Howen

Real-time dashboard platform, Klipfolio, has launched the general availability for the latest round ...

Visual E-Commerce Available as SaaS

By Allison Howen

Visual e-commerce merchandise management solution Smart Merchandiser has unveiled a cloud-based Soft...

Watch Your Users Go From Point A to Point Z

By Amberly Dressler

Ever wonder how a visitor flows through your website? Netbiscuits, a provider of analytics and devi...

Web Masters: The Return on Site Search

With more than a billion searches conducted on Google each month, Web users are all too comfortable ...

Web Masters: Answering Why, How & Who with Digital Intelligence

Using digital analytics to understand “what happened” is no longer enough for modern mar...

Webmaster Tools in GA Arrives

Google has announced that the integration between Webmaster Tools and Google Analytics is now comple...

What is Sessionization and Why Does it Matter?

:: By Tomer Ben Moshe, CoolaData :: Companies can use behavioral analytics to understand how a...

What You Can Learn From Heatmaps?

By Peter Prestipino

- Identify the most confusing page elements (or underutilized elements) and move or eliminate them -...