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5 Data Feed Management Platforms for Retailers

Posted on 2.02.2014

Data feed management solutions can seem like a no-brainer for Internet retailers. They save merchants the time of manually submitting data feeds to multiple channels and they refresh feeds more often (at least daily).

The costs and implementation, however, can intimidate retailers or negative experiences can turn off merchants from data feed management solutions all-together. Here are a handful of top platforms to consider.

SingleFeed

SingleFeed helps retailers submit, manage and optimize their product listings on top comparison shopping engines through a single data feed. Starter plans begin at $99 a month for up to 10,000 SKUs.

GoDataFeed

GoDataFeed enables merchants to optimize their product listings, automate their datafeed submissions and drive more qualified targeted traffic to their websites. Plans start at $59 a month.

Mercent

E-commerce website owners can manage and optimize any product feed with Mercent Retail Product Feeds and the software that runs its Shopping Engine and Marketplace products. They've built more than 200 unique data feed specs to allow customers to create, deliver and measure performance for any channel they want to syndicate their product data on.

FusePump

FusePump's software enables the extraction of product data directly from product pages of e-commerce websites. FusePump then manages the distribution and remarketing of the same products into hundreds of other marketing channels like comparison shopping engines to generate incremental sales revenue for their clients. 

ChannelAdvisor

ChannelAdvisor provides cloud-based e-commerce solutions to empower Internet retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including the big four: Amazon, Google, eBay, Facebook, etc.

Bonus: FeedPlatform

FeedPlatform gives merchants the ability to obtain targeted quality traffic to their websites from multi-distribution channels and save them costs by continual monitoring and optimization. FeedPlatform is a centralized system for data feed Creation, categorization, optimization, submission and analysis to improve data feed performance and increase ROI.

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