5 Essential WordPress Plugins that are Safe
:: By Jonathon Ohayon, Brilliance.com ::
WordPress has been the go-to Web platform of choice for publishers for quite some time. While there have been challengers from many directions, and even major re-thinks of the publishing space from players like Kinja and Medium, WordPress has remained the best place for publishers to build up their presence and reach an audience of readers.
This longevity can be attributed to the open-source nature of WordPress, which allows any developer to add on to the core functionality with useful WordPress plugins. This is a huge benefit in using WordPress, but can also present some security issues that may make your site unsafe or vulnerable attacks. The following plugins will add essential features to your publishing site while avoiding common safety concerns/issues:
Beautiful, attention grabbing imagery is a must for any publisher. This plugin from Getty allows publishers to find great images for their posts without leaving WordPress. While there are costs associated with using images from Getty’s library, for many publishers it is likely worth the tradeoff. Getty’s images tend to of a dependably high quality, and because they are rights-managed, you can rest assured that you have the proper permission to use all of the images, and avoid any potential legal snafus.
Effective social media sharing plugins are a must for publishers hoping to reach an extended audience with their content. A good social plugin makes for a painless process for readers to share your posts on their social networks of choice. SocialFeather is a lightweight, straightforward, and safe-to-use plugin that adds this essential functionality without adding any additional bloat to your site.
This is one of the most popular SEO plugins, and for good reason. The SEO tools from Yoast provide many options to help you tweak your site’s content to optimize its ranking in search. There is a lot of dubious or misleading information out there regarding SEO best practices, so it is incredibly helpful to use the powerful plugin to guide you in setting your publishing site up for success.
If you intend to run Google’s ads on your publishing site, this plugin is a no-brainer. Google’s AdSense plugin connects the AdSense platform directly to your WordPress site, allowing you to more easily manage what types of ads appear on which pages of your site with just a few clicks, making it easier than ever to get your site generating some revenue. You can also verify your site with Webmaster tools easily to make sure that Google’s algorithms are correctly indexing your site. This plugin comes directly from Google, so you can be assured that your data is safe, and it is free from vulnerability.
While you’ve been sure to only use safe and trusted plugins on your WordPress installation, you can never be too careful. WordFence protects your site from malicious code, and other Web attacks that could happen. If you’re interested it can also enable additional security features like two-step SMS verification. As a publisher, you have a lot riding on your site, and downtime can cause you a lot of trouble- so it’s best to take steps to secure your site.
These are just a few to get you started. Depending on the type of content your site focuses on, there are likely plugins that can help you streamline your processes, produce better content or better track their success. The WordPress site is a great place to explore and see what plugins are available. Be sure to read the reviews to ensure that there are no safety issues; the community there is quite good at calling out plugins that are unsafe to use.
Have you found any other essential plugins for your publishing site? Let us know in the comments!
Jonathon Ohayon is the COO of Brilliance.com and has been managing companies and motivating people since the 6th grade. As a proven business leader and gemologist, he is uniquely skilled in navigating the ever changing e-commerce landscape. When he is not answering emails into the wee hours of the night, he can be found spending time with his wife and three children.