Blog

Appboy Receives a $15 Million Round of Funding

As apps have grown in popularity companies have had to get creative in order to think up ways to mak...

Appboy Helps Marketers Reach More Customers Across the Globe

Mobile marketing automation provider Appboy is expanding its offering of global services to help mar...

App Watch: Making Sense of Social Media Intelligence with Unmetric

Social media intelligence platform Unmetric has launched a mobile app that enables marketers to moni...

App Store Optimization: The Best Chance to Be the Next Mobile Hit

:: By Fabien-Pierre Nicolas, App Annie :: As cost paid per user stands well over $3 per user, app m...

Apps Will Win the Olympic-Viewing Silver

By Amberly Dressler

With a major time difference, 34 percent of Americans will count on apps to get their Winter Olympic...

Apps Now Represent 84 Percent of Mobile Traffic

By Michael Garrity

Mobile applications are steadily winning over consumers as the preferred method for getting on the W...

Apps Find an Audience With MEDL

From craft applications to coding applications, the developers behind each app category are prone t...

AppMakr's AppDrop Arrives - OTA for the Enterprise

By Peter Prestipino

Online iOS app building platform AppMakr announced an OTA (over the air) install process that a...

Apple's Siri Searches with Bing

The "search" news of the month so far (it might eventually be the search news of the year)...

Apple Wins the Ad Revenue Battle in Q4

By Allison Howen

A new report from Opera Mediaworks reveals that Android captured 63 percent of mobile ad traffic in ...

Appy Pie Unveils Mobile Ad Network

Cloud-based app building platform, Appy Pie, is launching a mobile ad network to enable advertisers ...

Appy Pie Unveils Form Builder API

DIY app building platform Appy Pie has launched a new API that enables developers to build custom in...

Appy Pie Serves Up Restaurant API

By Allison Howen

DIY mobile app builder Appy Pie has served up a new API specifically for the restaurant industry. T...

Apptive Revamps DIY App Builder

Small businesses looking to launch a mobile app in 2013 have many DIY platforms to choose from, incl...

Apptive Brings M-Commerce to Magento

By Allison Howen

DIY mobile commerce app builder Apptive has unveiled a new integration with the Magento platform, wh...

AppsFlyer Simplifies Mobile App Marketing

Mobile advertising measurement platform AppsFlyer is aiming to simplify the way app marketers connec...

Are We Approaching a "Mobile-First Era"?

Mobile is one of the hottest trends today and as consumers continue to use their devices more and mo...

Are WalletAds the Future of Mobile Advertising?

By Allison Howen

Mobile marketing solutions provider Vibes has unveiled a new way for advertisers to reach and engage...

Are Tablets Taking Over E-Commerce?

When the iPad was originally announced, the critics were harsh, and most people didn't seem to s...

Artisan Increases Mobile App’s Usage Rate by 22%

Is your brand’s mobile app usage stagnant? If so, it might be time to conduct some testing in ...