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InfoSpace Debuts mCore

Posted on 6.10.2007
Annual mobile data revenue is forecasted to grow by $3 billion over the next five years according to Jupiter Research. Consumers say that one of the main reasons they would be more likely to use mobile data services, such as downloads, is if the user experience was better (read - more consistent).

Lo and behold, InfoSpace today formally launched its mCore(R) Mobile Services Platform, a suite of customizable mobile infrastructure services designed to "help carriers offer their subscribers a seamless, intuitive experience for finding and enjoying mobile content and information on the go". The solution spans mobile search, storefronts, portals and messaging.

Via the official release, the mCore Platform includes:

Search: InfoSpace mCore Search delivers seamlessly blended, highly relevant results to offer users a one-stop mobile search experience while enabling multiple monetization models for carriers.

Portal: InfoSpace mCore Portal provides an intuitive graphical interface designed to maximize the interactive capabilities of the full range of today's mobile devices. Powerful management tools allow for rapid content and service deployment in an integrated, personalizable environment, while also allowing for managed promotional campaigns to drive sales of premium services such as music, ringtones, games, and wallpapers.

Storefront: InfoSpace mCore Storefront makes purchasing content easy and satisfying for a broad cross-section of mobile consumers, and provides carriers with flexible merchandising tools including packaged bundles, subscriptions and tailored recommendations.

Messaging: InfoSpace mCore Messaging serves as a natural extension of the Portal, offering real-time, push-based access to breaking news, sports and entertainment via SMS or MMS alerts, seamlessly integrated with carriers' gateway infrastructure.

Managed Web: InfoSpace mCore Managed Web offers the best operator-controlled Web experience, creating choice for users and additional revenues from web search and mobile advertising, while offering both unlimited and safe Web experiences.

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