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Inside the Online World: August '08

Posted on 7.31.2008
Economic pundits are split right down the middle as to whether we’re in the middle of a recession, or about to enter one. But one thing is certain; people are spending less, tightening their fiscal belts and making sure that every dollar earned goes as far as it possibly can. When it comes to e-commerce, the landscape is much the same.

As you read through this issue of Website Magazine, you will notice a trend of merchants deploying every possible mechanism imaginable to ensure they keep earnings consistent during these harsh economic times. Through a combination of innovative technologies and best practice customer service, you too can ensure you never miss another sale and not just survive, but thrive in this shifting economic environment. Our feature article focuses on the means to accomplish this end.

From recommendation technologies and reputation management to artificial intelligence and alternative payment options, this issue is filled with practical and timely advice to help readers get the most from their e-commerce endeavors. You will learn about cutting-edge technologies in use by major merchants and how you can implement the same tactics on your website.

In addition to the feature article, Website Magazine has addressed many other important issues for Internet merchants and retailers. Articles on Comparison Shopping Engines, Video Fundamentals for Storefronts, E-commerce Analytics and much more are included. But don't think for a minute that this issue caters exclusively to Web merchants. Additional content addresses topics for Web publishers and affiliates, the social media crowd and designers and developers.

If you elect to view this issue or the digital supplement exclusive to our subscribers at, we’re interested to get your feedback on our new website and its functionality. We’ve spent considerable time deploying the lessons we’ve learned from publishing this magazine. And while we’re proud of what we’ve accomplished, as always we look to our valued readers to help us continually improve. Send us an email anytime and let us know how we can serve you better!

Best Web Wishes,
Peter Prestipino— Editor in Chief
Website Magazine

P.S.!!!! Check Out the New
Website Magazine is proud to announce its new website will arrive in early August. Features include the addition of popular tags to identify what's most important to WM subscribers, personal profiles offering avatars, biographies and recommended reading of personal RSS Feeds, OpenID associations, and greater ease of use and accessibility for Website Magazine forums and post commenting. Check out the new today!
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