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Track Me Not: You Should Be Working Anyway

Posted on 11.07.2007
If for one minute you think that big media companies (not to mention your own employer) is not watching your every movement online, you would be sadly, sadly mistaken. If you’re a Firefox browser users, you may want to check out TrackMeNot, a Firefox extension which protects web searchers from the peering eye of the big boss (surveillance) or big brother (data profiling – to serve more “targeted” ads).

TrackMeNot runs in Firefox as a low-priority background process that sends out randomized search-queries to popular search engines such as AOL, Yahoo!, Google, and MSN. The extension essentially hides users’ actual search trails in a cloud of “ghost” queries, making it exceedingly difficult to collect data and formulate accurate user profiles.

If you’re sensitive about some of the largest companies on the Web knowing exactly what it is that defines your searching behavior, TrackMeNot can, if not protect you outright, make it so that you are not defined by all those key lime pie recipes you’ve been collecting on the sly.
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