Website Magazine Articles On Web Business Management

The following are articles related to Online business management from the archives of Website Magazine. These articles are ordered by the date they appear in the print edition of Website Magazine (the last article in this list is the most recent). For daily coverage of all things Web related including online business management, please visit the Website Magazine Daily Blog.

Articles on Web Business Management From the
February 2007 Issue of Website Magazine

• Pinpointing Search Performance with Analytics : A major benefit of search marketing is its accountability through campaign performance tracking. The returns on precise measurement can be significant when it comes to campaign performance. For instance, you can track competitor search performance to understand how to leverage their strengths and weaknesses to your own advantage.
• Capitalize on Your Data with Predictive Analytics : Attracting and retaining customers is the primary goal of any business, be it a major corporation or a small, at home enterprise. One of the advantages of Web-based business is the availability of key data from which to measure performance. There exists one of these processes that can analyze buyers’ profiles, allowing marketers and managers to predict consumer preferences on an individual basis. It’s called Predictive Analytics.
• Legal-Ease: Domain Name Rights : Website Magazine asks Jeffrey Cohen (see bio below) some common questions about Cybersquatting and domain name rights to help clear up the often murky waters of Internet law.

Website Magazine on Web Business Management - November 2007

• Seven Steps for Startups
• Mobile Platform: Ready For Web 3.0
• Wikipedia and SEO - Work the Wiki
• Winning Web Awards
• Alternative Payment Solutions
• The Future of Mass Communication

Website Magazine on Web Business Management - August 2007

• Purchasing Custom Software: A Buyers Guide
• Reputation Monitoring and Management in the Age of CGM
• Online Marketing Campaigns and Legal Considerations

Web Business Management Articles From Previous Issues of Website Magazine

• Establishing a Domain Portfolio
• Landing Page Optimization (LPO) In Fifteen Minutes
• Maximizing Data Feeds
• Pinpoint Targeting: Vertical Search Engines
• Tax Considerations for Web Businesses
• World Wide ... Wiki?
• Building Smaller, Smarter Communities
• Twitter Takes Web by Storm
• Web Commentary: The Web in 2037
• Second Life: Navigating the Metaverse
• When Content Managament Systems Meet Data Analytics
• Successful In-house Search Marketing
• Local Search
• Social Networking in Action
• Securing Lifetime Customers
• Commentary: To Template Or Not To Template
• Becoming a Conference and Networking Influencer
• Searching Latino
• Delivering Deliverability
• Sequential Autoresponders: Timing is Everything
• Need To Know: About the Internet Sales Tax
• It's Not Your Data; It's How You Use It
• Welcome to 2.0
• Can You Survive On VoIP Alone
• Using Data to Competitive Advantage
• Pareto's Principle and The Infinite Value Of CRM
• Overcoming Internet Sales Resistance
• Understanding Traffic