Who's Grabbing The Video Star?
Where should you show that fine online video you created? You know, the one that
will make you or your company famous, or infamous? If you're looking to get
noticed or get discovered it really only comes down to a few high traffic video repositories; but if the Web's free market economy does its thing, then you may not
just be famous, you may be a little wealthier too.
An interesting post from
Engadget discusses the YouTube video sharing site and its cost and
profitability, suggesting in essence that Youtube can not sustain itself (or its
growth) without being advertising supported. You could even take this a step
further by saying that services such as Yahoo Video (with an existing ad
model and which today
announced
improvements to its video service) and Google Video (which could
easily integrate its
new video advertising) are actually better positioned to facilitate the
"sharing" that is so imperative in user generated content (UGC). How do they do
that? Money, dinero, scratch; whatever you want to call it, it may all come down
to sharing the profits (at least in part) with those that generated the
content.
Interesting Chart via Google Trends


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