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Yahoo! Search Marketing Adds New Features

Posted on 8.30.2007

According to the Yahoo! Search Marketing Blog, some new tools have been released. According to the blog, "You can now create, edit, copy, delete and view all saved ads (up to 20) for an ad group in one place. More importantly, you can view the performance of your ads against one another with one click." Some other new features:

  • View examples of other advertiser's ads using selected keywords, for comparisons and idea gathering
  • Every 30 days, Yahoo! will check your quality index score and if it's not going well will send you an email notice
  • Save and recall up to 45 customized report views per account.
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