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A Closer Look at Product Images

Posted on 6.25.2011

KSC Kreate, a creative agency specializing in visual content creation, is offering a non-Flash 360° photography solution for online retailers. The platform does not require any plug-ins and is fully functional with all browsers and mobile devices, including the iPhone, iPad, Android and Blackberry devices.

With the growing popularity of mobile devices and tablets that do not support plug-ins such as Flash, many retailers have been searching for a flexible online product viewer. Along with technology firm Beyond 360 Imaging, KSC has created this new mobile-compliant viewer that provides customers with the ability to see and interact with the products from every angle.

“We were looking to provide a more dynamic online experience that included improved product interaction for our customers,” Frank Balle, Director of Consumer Sales & Support at Incase Designs, says of his company’s recent partnership with KSC. “The 360° photography software allows users to get close to the products and view them as if they were in a store.”

“As online shopping grows in popularity, smart retailers like Incase are recognizing the importance of dynamic product imagery, especially in relation to mobile devices,” added Brad Tuckman, President of KSC Kreate.

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