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QUICK HIT: A Domain Name Price That Doesn't .SUCK

Posted on 12.20.2016

Vox Populi, the registry of the .SUCKS top level domain extension, will reportedly begin a rebate program in Jan. 2017 that will temporarily reduce the wholesale price of the domain from $199 to $1.99 for non-premium .SUCKS domains.

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The intent here is obviously to stimulate a market for the dotSucks platform which has been slow to take off. According to nTLDstats, the .sucks extension has below 10,000 registrations (7,664 at the time of writing), making it the 208th new top level domain to be registered. 

The rebate program is sure to increase new .sucks registrations, but do note that the discounts will likely only apply to first-year registrations, so it is likely that the regular price will return when it comes time to renew. 



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