A Jumpstart for White-Label E-Commerce

Commerce platform Ecwid has announced a reseller program. 

The new "Jumpstart Reseller Program" will make it possible for agencies, developers and other Web professionals to offer a privately branded e-commerce website. These enterprises will now be able to sell the e-commerce solution under their own brand, at their preferred price and with their own billing, controlling the customer relationship.

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The program offers partners several features including social commerce (including a Facebook store app), white-label branding and logo control, customization of end-user pricing and billing, as well as a dashboard to manage all stores from one place. 

"Web agencies and developers are the backbone of our industry in terms of helping small businesses get online successfully,” says Jim O’Hara, president of Ecwid “These partners have deep relationships with business owners, and want to maintain end to end control of the services they provide, not just relinquish their valuable customers to third parties in return for a modest referral fee."