Acquisitions & Milestones (Feb. '13)
■ Google recently acquired BufferBox
for more than $17 million. The startup
provides consumers with temporary
lockers, so they can receive the delivery of
packages from online merchants. Google
apparently plans to use BufferBox to
improve its end-to-end relationships
■ Evernote secured a whopping $85 million in funding after it received a valuation of $2 billion, and 75 percent of that (or $63.75 million) came in the form of secondary investments. Evernote’s total raised financing is now $251 million.
■ My-Apps.com received $1.5 million from the Russian Financial Group Life to continue toward its goal of making mobile app creation “easier for the average person.”
■ Smartsheet, a cloud-based project management and collaboration tool for enterprise organizations, recently landed $26 million in funding from Insight Venture Partners and Madrona Venture Group.
■ QVC, the world famous home shopping company, recently purchased Oodle, a social aggregator and search engine for classifieds on the Web. This move is part of the company’s growing focus on social commerce.
■ Google Venturesrecently invested $10 million in Series A funding into mobile ad targeting startup Adelphic Mobile.
■ Yahoo acquired OnTheAir, a video chat startup that lets users host webinars that can be live streamed by large audiences. All five OnTheAir team members will join Yahoo, likely to help build a mobile communication app and/or compete with Google Hangouts.
■ Ask.com, partnered with Quixey, an app search company, to integrate its application search results into Ask.com. The results will be interspersed in both Ask.com’s main SERPs and a new dedicated “Apps” vertical.
■ AOL purchased Buysight, a startup that offers ad targeting and retargeting capabilities. Buysight will now become part of AOL’s Advertising.com group.