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Adobe Stock 1 Year Later: All About Efficiency

Posted on 6.20.2016

Work interruptions can cost Web professionals about six hours a day; time that can be better spent designing, optimizing, selling and analyzing to improve business operations and customer experience. For Web designers, Adobe continues to tackle efficiency areas to help work get done faster, especially within Adobe Stock, which launched one year ago. 

With its latest Creative Cloud release, Adobe has added several workflow improvements including the ability to search for Adobe Stock images and license them right within Photoshop, InDesign or Illustrator. Previously, designers would be able to search for a stock image or video within the Creative Cloud library but then they’d have to go to the website to download it – causing interruptions to both creativity and workflow. Adobe reports that deeper Creative Cloud integrations with Adobe Stock can improve productivity by 10 times.

Nothing can slow down a designer more, however, than when the image they envision or need isn’t available. Since best selection of these images is important, Adobe has released a new collection called “premium,” which offers 100,000 hand-selected pieces (from pre-selected artists) for brands and publications (print and/or digital). 

For those contributing to Adobe Stock, they can expect a contributor portal that will allow them to upload their assets directly from Lightroom and Bridge. Additionally, there will be automatic tagging as they upload images, which can cut time because they are immediately tagged so users don’t have to do that manually. 

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