Affiliate Marketing Comes to Reddit with Viglink

Pete Prestipino
by Pete Prestipino 31 May, 2016
Affiliate Marketing Comes to Reddit with Viglink

Popular social sharing site Reddit will soon be launching a test to a percentage of its visitors to automatically rewrite links to some 1,500 online merchants so they include a Reddit affiliate code.

 

The test, which will go live on June 6, 2016, will provide Reddit a percentage of any purchases after someone clicks a link with one of those affiliate codes.

 

According to Reddit, the initiative is meant to "transform Reddit into a sustainable long-term business." 

 

The feature will work by passing clicks through VigLink, which rewrites the URLs to include an affiliate code. VigLink is contractually obligated not to store any Reddit user information. Anyone who does not want to participate in this will have the option to opt-out via a setting in user preferences.

 
Pete Prestipino
Pete Prestipino
Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.