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Affiliate Program Monetizes Apps without Ads

Posted on 3.19.2013

Looking to generate a recurring revenue stream from your app without adding advertising or in-app purchases? If so, consider checking out the Placed Affiliate program.

This new program from the location analytics company monetizes location data for market research (not ads). By using the Placed Affiliate SDK, developers can turn location data from their app users into monthly revenue. This is because Placed measures mobile device information, including location, when the app has received explicit location permissions from the user. Moreover, to ensure privacy, Placed requires a secondary notification of measurement upon first install, along with links to the Placed Terms and Privacy Policy. 

After the location data has been measured, Placed converts the information into income for the app developer. It is also important to note that developers who already monetize their apps through options like in-app advertising can still leverage the Placed Affiliate program to increase their total app revenue.

During this program’s run in private beta, Placed measured almost one billion locations. Now the company is expanding its Affiliate program by inviting developers to participate with this monetization channel. That said, interested developers must receive an invitation to participate, which they can sign up for on the company’s website.

"To date, developers have faced limited options in monetizing their apps, largely restricted to advertising, in-app purchases, or creating a paid version of their app," said David Shim, Founder and CEO at Placed. "Placed Affiliate opens up a new channel of monetization for app developers utilizing the unique element of mobile - location. This incremental revenue helps app developers focus on building the best apps, which ultimately benefits users."


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