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Analytics and E-commerce, Helping Each Other Grow

Posted on 9.28.2014

As e-commerce expands so too must the suite of products that help companies monitor their performance.

Qubit, a big-data e-commerce analytics startup, has announced the reception of $26 million from a round of series B funding.

For those who do not know, Qubit provides its users with an integrated personalization platform to help e-commerce companies create a better experience for their consumers. The company stated that the recent investment will be used as to ignite a rapid expansion in the U.S. as well as continue to fund research and development.

This latest round of funding was led by Accel Partners with participation from Balderton Capital and Salesforce Ventures.


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"This product offering and the data that underpins it has seen us become a leader in the mature UK market and a challenger with a big punch in the US where recent wins include bebe, Dr Jays and Indochino,” said Graham Cooke, Qubit’s CEO and co-founder."Clients are increasingly turning to our integrated technology after years of frustration with the market's single-point solutions. They are finding that our suite of products can optimize their online experiences and help their data to drive rapid and sustained ROI."

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