Apptive Brings M-Commerce to Magento
DIY mobile commerce app builder Apptive has unveiled a new integration with the Magento platform, which aims to help merchants expand their mobile commerce strategies.
Through the integration, merchants will be able to leverage Apptive’s drag-and-drop app creation and management solution to build native apps without any coding knowledge required. Plus, merchants can leverage native app functionality like push notification messages and deals to reach their customers. Once the app is published, consumers have the ability to browse and purchase products directly from the app.
“As the number of purchases made through mobile devices continues to increase dramatically, it’s more important than ever for e-commerce merchants to offer a complete mobile presence to their customers,” said Chris Belew, Apptive CEO. “We’re very excited to be working with Magento to offer their merchants an optimized mobile commerce app solution to drive sales and engagement for their stores through smartphones and tablets.”