Bing Introduces New Campaign Type for Merchants, Shoppers

Derek Schou
by Derek Schou 28 Apr, 2015

With the popularity of Google Shopping campaigns, it's no surprise that others are trying to emulate its success.

Bing Ads has announced the introduction of a new campaign type called Bing Shopping Campaigns.

Currently in beta, Bing Shopping Campaigns delivers additional control of Product Ads, easier campaign management, deep analytics as well as the ability to import shopping campaigns from Google AdWords. Through Shopping Campaigns