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Buyer's Guide to Social Media Management Software

Posted on 2.10.2014

In many ways social media has made a marketer’s life better. Unfortunately, better doesn’t always mean easier. Social media management could best be described as herding cats – there are so many channels to manage, and within each of them, a wealth of comments and data to monitor and react to. Which tool is right for you? Which features do you really need? If you’re confused, you’re not alone. That’s why we created this buyer’s guide to help you cut through the clutter and find the tools that you really need for the results you want.

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