Closely Receives $3 Million for Perch Expansion
There is a lot of interest and investment in all things mobile right now. The latest evidence is Closely's closing of a $3 million round of funding to fuel the expansion of its business to business mobile app Perch.
The Perch app makes it possible for marketers to access online activity from multiple networks simultaneously, including Facebook, Twitter, Yelp, Google+, Instagram, Foursquare and hundreds of deal sites.
Business owners recognize the huge potential that social and digital marketing can have on their business but are flooded by a fire hose of information from marketing technologies vying for their attention. We cut through the noise and make it possible for business owners to watch, learn and understand what is most important in their own local marketplace,” said Perry Evans, CEO and founder of Closely.
“Our investors have tremendous vision and experience with local and mobile technologies and really appreciate the need for SMB channels to be reinvented with a mobile-first model. With this funding and solid advisory team, we are poised to make a strong mark on the SMB marketing world."