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Connecting Social Profiles to Bing

Posted on 11.18.2013

There's more to Web success than just your website - you've got social networks and mobile application profiles that need management and monitoring too. What's more, all those different accounts influence how consumers experience your brand and those digital destinations can be the source of some very valuable data.

Bing has just released a new feature that will provide companies an opportunity to claim their official social pages, connect them to their Bing Webmaster Tools account and see similar data as it relates to those connected locations. For example, the feature will enable users to see which keywords are sending traffic to their official Facebook page, or who's linking to their Twitter page. That's pretty huge for interactive marketers.

Bing Webmaster Tools users can connect several different page types to their verified websites if those profiles contain a link that points back to their verified website or, at least a page on their main website. The networks and digital destination currently supported in Bing's Connected Pages feature include Facebook, Twitter, LinkedIn, Google+, Windows Store, Google Play, Apple Store, Pinterest, Windows Phone Store, YouTube, Instagram and MySpace.

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