Connecting with the Native Ad Supply

Demand-side platform The Trade Desk has announced integrations with many of the leading inventory sources of native advertising.

Supplier sources including Sharethrough, Google AdX, Yieldmo and TripleLift will provide clients of The Trade Desk access to native placements across premium publishers.

"We're pleased to launch with an array of top native partners to bring this expanded opportunity to our clients and continue to broaden our omnichannel offering," said Tim Sims, VP of Inventory Partnerships at The Trade Desk. "Native advertising has become an important part of the digital ecosystem and a critical outlet for brand storytelling. Connected to the programmatic ecosystem, we look forward to offering clients reach and effectiveness at scale."

Read more about the digital advertising ecosystem at Website Magazine's 'Net Advertising content channel

Peter Devereaux

As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field.