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Did Google Just Penalize Me?

Posted on 7.14.2014

Did Google Just Penalize Me?

July 31, 2014 2 p.m. ET/11 a.m. PT

That's the first question everyone asks when their traffic drops. The mystique of search engines, and how they do what they do, lends itself to sensationalism. Mainstream media fans the flames with reporting about websites violating terms of service, with results ranging from penalties to page rank downgrades. The truth is, today few businesses are immune to traffic drops spurred by Google’s seemingly continuous algorithm changes.

The truth is, few traffic drops are due to penalties. Learn the real reason your traffic drops, and the reasons for penalties Google dishes out (when it actually does so).

  • Tell-tale signs that you've been penalized
  • No penalty, but my traffic is off anyway
  • Duplicate content: invitation to a problem
  • Bad anchor text, good anchor text
  • Using keywords correctly
  • Content: first, last, always

 

This webinar is hosted by Act-On Software – a leader in marketing automation

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